In what is probably its biggest ever advertising venture, AMD has announced that it will be sponsoring the Ferrari Formula 1 team for 2002 and 2003. While Ferrari were in Milan announcing their new F2002 car, they also released information about the new deal with AMD. A look at the first images of the car suggests that AMD's logo isn't that prominent, with Cigarettes and Alcohol stealing its thunder, but this is a sign that AMD are playing with the big boys now. The idea is obvious, the fastest cars carry the fastest processors, or something to that effect, but there is more. AMD has the added task of supporting the vast Ferrari needs for computer systems, with particular emphasis placed on Engineering, data processing and analysis.
Follow the link below and to the right to read the full AMD press report
